THE STORY

At BluSand, we're all about making your home and business routines as vibrant and durable as our towels and washcloths. Yes! we're talking about towels and washcloths. Stay with us, it gets interesting.

Founded in 2001 by the one and only Morris Sitt in the sunny shores of Long Branch New Jersey, our mission is simple: to provide you with the most bleach cleanable towels and washcloths on the market. (Because who wants to worry about ruining their favorite towels with harsh chemicals? Not us!)

But what sets us apart from the rest? It's our BleachSafe® technology, embedded in every single towel and washcloth we sell. (We like to think of it as a superpower for your linens.) This innovative technology ensures that our products remain vibrant and durable, even when exposed to the harshest of chemicals. (Take that, bleach!)

Whether you're a professional in the beauty, hospitality industry or just someone who appreciates a good, long-lasting towel, BluSand is here for you. (We've got your back, or should we say, your back towel?)

Join us on this bleach-free journey and experience the joy of vibrant, durable, and oh-so-stylish towels and washcloths!

As a small business, we view our customers as an extension of our family. We understand the importance of trust and integrity, and we work tirelessly to earn and maintain our customers' loyalty. We are grateful for the support we have received over the years and look forward to continuing to give you the utmost dedication and outstanding value.

We are grateful for the support received throughout the years and look forward to continuing giving you the utmost dedication and excellence in return!